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A smart pill bottle designed to track usage & collect data to aid long term solutions for prescription drug addiction. 

GROUP PROJECT | 8 WEEKS | SERVICE DESIGN, PRODUCT DESIGN,  UX/UI DESIGN & BRANDING

 

 

ROLE

I collaborated with my entire group to create the strategy/concept.  I worked in tandem with Cody on the 3D bottle design. Individually, I designed the packaging, UX/UI for the app, user journey, all of the visual mockups, sketched animations and branding. Tools used: Sketch, After Effects, Cinema 4D, Illustrator, Photoshop

 

 

CVS takes action against the opioid crisis.

 
 
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INTRODUCTION

 
 

The very nature of opioid addiction is shrouded in mystery and inaccuracy.

Doctors prescribe pain medication with little ability to track their patient’s usage. When those patients are asked to report their own usage, it is often faulty.

Cora is a smart bottle that collects data on patient’s usage trends. That data is then used to create a bank of knowledge for doctors to draw from.

Cora Bottle Features:

  • A weight sensor that detects when pills are taken.
  • A finger print scanner limiting usage to a single user.
  • A 5G chip that uploads data in real time.
 
 
 
 
 
 
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OPPORTUNITY

Imagine if the data showed people were using opioids as both pain inhibitors and sleeping aids.

Cora would give the proof needed to identify that insight. and change the future of prescription medication by including a sleeping aid for users.

Partnering with CVS, a pharmacy that serves 5 million patients a day, can give Cora the platform needed to collect, optimize, report and advise on the most recent opioid insights.

Cora will help identify problems we don’t know are problems. It is a long-term solution-finding-device that helps us understand addiction at its core and then pull insights that make us smarter about how we prescribe these drugs.

 
 
 
“I think as health care stakeholders we all play an important role in being part of the solution.”
— CVS Health CEO Larry Merlo
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HOW CORA SERVES

Business to Business

5G technology, and the potential of live data tracking illuminates an area of prescription opiate usage, that has never been viewed before.

To make the most of this data pool, Cora sends it’s finding to the National Institute of Drug Abuse. From there, insights into micro-trends of opioid addiction and abuse can be determined.

 
 
 
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THE BOTTLE

Built to discover long-term insights into opioid usage as well as assist patients in the early stages of the opioid cycle.

It is build with security, weight, and tracking features that allow the bottle to properly monitor opioid usage from patient to patient. Patients will be given the opportunity to use their Cora bottle in cognizance with an app that will guide them through their opioid usage.

However, this bottle has no features set on stopping one from taking their medication. It is built to help understand opioids for patients.

In its efforts to help consumers, it works to data mine by compiling thousands of user profiles into statistical points. These plot points are sent for educational use to the National Institute on Drug Abuse. There, the National Institute on Drug Abuse can observe user habits, usage cycles and trends into opioid usage and determine specific hypothesis and solutions to counter the epidemic.

Cora is a seamless piece of medical tech that doesn’t affect any part of the current pharmaceutical landscape. It is made to be easy for all parties involved with an emphasis on data mining to research and prevent opioid usage in the future.

 
 
 
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Diagram


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APPLICATION

The Cora app is optional for users.

Once their fingerprint is enabled for the bottle, they no longer need the app to check up on themselves. The main purpose of the connectivity of the app is for data mining. However, if patients want to self monitor their usage, the app gives them a live feed of their usage cycle. Those who opt in for continued app usage do not add to the data pool due to possible flawed metrics.

 
 
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PROCESS & DESIGN

Style Guide

The design of the bottle is made to differentiate it from the typical pharmaceutical bottles. The pills in this bottle are much more serious than the average antibiotic or blood thinner and it’s important for people to consider that overtime they unlock their bottle. In that same essence, the colors we chose for the app are more bold and cautionary. We use a burnt orange that is closer to red and typefaces that give a sense of urgency and responsibility to the app. As for the logo, Cora is an acronym for collect, optimize, report, and advise.

 
 

TEAM

ART DIRECTOR: GL RICHARDSON

COPYWRITER: DOMONIC JOHNS

EXPERIENCE DESIGNER: CODY EANES

EXPERIENCE DESIGNER: CORYN BAJEMA


 
 
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